Jinna Yu ⊹ UX/UI Designer

End-to-end page redesign focused on clarity and engagement.

Building an atomic design system to support a scalable e-commerce redesign.

Designed onboarding emails and entry-point flows to support first-time user education and retention.

Performance-driven landing pages aligning user needs with business conversion goals.

Redesigned a growing e-commerce platform to improve user engagement and streamline the checkout flow.

Designing the restaurant menu for Paik's Noodle Austin

Designing social media graphics & menu